TodayTix: Broadway Tickets in a New York Minute

Get tickets to some of the hottest Broadway shows without waiting in line.

Skipping the ticket line is something I’ve dreamed about. If only there was a way to get last-minute Broadway tickets at the best prices and never have to wait in line again. If you’re an avid showgoer, or even a first-timer who doesn’t yet know the ropes, I have great news for you: buying theater tickets just got a whole lot simpler.

If you don’t know already, the mobile app TodayTix allows you to purchase seats at the best available prices for some of the hottest shows, up to one week in advance. And the process –– selecting a show and seats, paying, and getting proof of your tickets ––  takes less than one minute. 

Catering to last-minute ticket buyers (that’s usually me!) TodayTix charges a $5 convenience fee, one of the lowest out there. Customers can pick up their tickets at the box office, or pay an additional $5 for VIP concierge service in which a TodayTix rep hand delivers tickets outside the theater so you don’t have to wait in a will call line. (And the reps are aspiring actors, some of whom you might actually see on a Broadway stage one day.) I think that’s very cool.

{credit}

I gave the app a shot and ordered last-minute Broadway tickets for On The Town. Last night at 7:15, two lovely ladies in red were standing in front of the Lyric Theatre on 42nd Street holding my tickets.

Other shows available right now on TodayTix include Cabaret, Les Miserables, Kinky Boots, Matilda, It’s Only a Play, and Wicked. That’s quite a list. And if a show you have your heart set on is sold out, simply set an alert through the app and you’ll know when tickets become available. 

TodayTix got its start when two friends/Broadway producers tried to come up with a way to sell more theater tickets. (At least 20 percent of tickets go unsold on any given night.) As a New Yorker who has the utmost respect and admiration for Broadway performers and the art form, I’m thrilled when I attend a show and there’s not an empty seat in the house. Thank you, TodayTix! It’s awesome to know that I’m in good company.

Download the TodayTix app free of charge for iOS and Android devices through the Apple Store and Google Play. 

And most importantly, see a Broadway show. It just might change your life. 

{credit}

Posted on January 29, 2015